A Letter From John Rukel

Inventor & Co-Founder of PILLOW of HEALTH®


Hello, my name is John Rukel and I am the inventor of PILLOW of HEALTH®. Let me give you a brief background into how and why I developed the pillow that I believe will truly change your quality of life. I was born in Croatia and my parents moved our family to the United States when I was 14 months old to give my brother and me the best opportunity to succeed in life. While growing up, my father has truly demonstrated that through extreme dedication and determination, the American Dream can be achieved. He went from earning minimum wage and not speaking a word of English to building three extremely successful businesses in a very short period of time.


Today, my brother and I are proud to be a part of his American Dream and help him grow our family business. My father has taught us that success is not about money alone, but rather it is about giving others opportunities to succeed and helping people to provide a better life for their families like he was able to do for us. Currently we employ over 350 people, of more than 30 different ethnicities, and work with various organizations who help refugees and immigrants to find jobs. Along with creating jobs and providing opportunities for many people, we also want to spread the knowledge we have learned and the technologies we have developed within our businesses to benefit as many people as possible. These principles are what drove me to develop Pillow of Health®. One of our most successful businesses develops and manufactures innovative medical products. For the last 15 years we have been manufacturing pressure-relieving and ulcer-preventing products for one of the nation’s largest medical device companies. Extensive testing was performed on thousands of patients to develop these products, which are the most comfortable and supportive pressure-relieving products available on the market. Today these products are the #1 selling products in hospitals throughout the U.S.


The incredible results of these products lead me to develop a special hybrid pillow, unlike any other pillow on the market, that would allow consumers to benefit from the innovative technology of these medical components. I began making samples of my design and quickly learned the potential of this great concept. My mother, who was diagnosed with severe rheumatoid arthritis, was having an extremely difficult time sleeping because of joint discomfort in her neck and shoulders. She slept on my special hybrid pillow for a few nights and it completely changed her life. She immediately felt more comfortable sleeping and had substantially less pain throughout her day.


Another unfortunate incident that helped me develop this pillow involved my father. On my wedding day in September of 2006, my father suffered a severe stroke that he fortunately survived and fully recovered from. During his many years of recovery, he was experiencing numbing on the right side of his body, which caused excessive sweating and also made it very difficult to sleep. Knowing how this pillow helped my mother’s condition, my father decided to give the pillow a try as well. Due to his issues with excessive sweating, I got the idea to use the most advanced moisture wicking fabric available on the market today. This extremely breathable fabric is specifically designed to wick heat and moisture away from the skin to help keep him cool and dry all night long. After sleeping on the pillow for a few nights, he immediately noticed that he fell asleep more easily and felt better throughout the day. Today, he feels better and is healthier than he has been for the past 40 years.


After seeing firsthand how a pillow could so drastically affect a person’s health and well-being, I was inspired to specifically target friends and family who had difficulty sleeping for various reasons. The feedback that I received was that while the pillow was perfect for some, not everyone agreed with the level of firmness; some wanted it softer while others wanted it firmer. This feedback helped me realize that there was no single pillow on the market that would please “everyone” so I created a zipper opening on the side of the pillow to allow access to the fill inside. This zipper allowed each individual to adjust the amount of fill to their own perfect level of firmness, making the pillow completely customizable.


Along with this added feature, I focused on developing this pillow to be antimicrobial, hypoallergenic, dust-mite resistant and machine washable/dryable. Throughout my research and development, I learned that after about a year of owning a pillow, approximately one third of the weight of the pillow comes from dust-mites and their fecal matter; which is the main reason why people suffer from allergies while they sleep. I also learned that the majority of people do not wash their pillows, even after years of use. That’s why I created a pillow that anyone can wash and dry as often as they like with a Lifetime Warranty. These added features seemed to resolve everyone’s sleeping issues and lead to the creation of what I believe to be the “perfect” pillow for everyone.


During my journey in developing this pillow, I talked to many doctors and sleep specialists and learned how sleep plays a vital role in good health and well-being throughout your life. Getting enough quality sleep helps support healthy brain function which will protect your mental health, physical health and quality of life. PILLOW of HEALTH® has dramatically improved my family’s quality of sleep and overall health, and we want everyone to have the opportunity to experience these same benefits. Just like our slogan says, “SLEEP HEALTHY. LOOK HEALTHY. LIVE HEALTH!™”